First Look: The Kia Proceed Concept
Kia has unveiled the striking new Proceed Concept, alongside a series of new production models at the 2017 Frankfurt International Motor Show.
The concept presents a new body type for Kia. The extended hot hatch styling provides a low roofline, muscular proportions and compact footprint. The concept features a striking ‘Sharkblade’ in the bodywork which reinforces the lack of B-pillars, while lateral strakes exaggerate the Proceed Concept’s waistline and lend an air of muscularity to the rear of the car. The concept is finished in bespoke ‘Lava Red’ paintwork, created by combining multiple hand-applied layers of black, chrome-effect silver, and red-tinted lacquer.
Inside, the cabin is inspired by the world of bespoke tailoring and haute couture. 4 split-back seats are wrapped in rippled black fabric, hand tailored, with hand-painted satin fabric lining the doors & flowing into the footwells. The Proceed Concept’s dashboard controls are finished in highly tactile knurled aluminium.